Hi, I’m Joel.
I build products at the intersection of design, engineering, and product.

In-house

Past roles

  • 01CodegenFounding Designer & Head of Design · Acquired by ClickUp
  • 02The San Francisco StandardDirector of Product & Design
  • 03PalantirSoftware Engineer
  • 04CourseraProduct Designer
  • 05NextdoorProduct Designer
Full history on LinkedIn

Studio Flurry

Founder · Selected clients

  • 01Pasture BiosciencesLife sciences
  • 02PersonaIdentity verification
  • 03UCSFAcademic medicine
  • 04BrexFintech
  • 05GrailHealthcare
Visit Studio Flurry

Featured Work

Codegen's agent trace beside a live code diff.
Case Study 01

Codegen

Founding designer turned head of design for an agentic dev platform. Owned the product, the design system, the brand, and a half-million-dollar campaign — and built the team. Acquired by ClickUp.

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The redesigned San Francisco Standard homepage on a laptop.
Case Study 02

The San Francisco Standard

Director of product & design and first employee. Built the brand, website, and editorial CMS for a new local newsroom — an award-winning redesign that scaled with a fast-growing readership.

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studioflurry.com03
More work

Studio Flurry

My independent product design studio, where I partner with teams on product design, design systems, brand, and frontend. It's where my work lives outside my in-house roles.

Visit Studio Flurry
Joel Aguero

About

I’m a product designer and frontend-minded builder, and I’ve spent my career taking products from zero to one. I work where design, engineering, and product meet — setting direction, sweating the details, and shipping the front end myself. I think in systems: the components, conventions, and workflows that help a team move fast without dropping quality. I’ve led design and frontend teams, and what I care about most is clarity — cutting through complexity to ship things people actually want to use.

I’m the founder of Studio Flurry, my product design studio, and along the way I’ve done in-house stints at Codegen, The San Francisco Standard, Palantir, Coursera, and Nextdoor.

Currently exploring leadership opportunities.