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Case Study 01
Codegen
Founding designer and design leader. Built the product from zero to one, shipped fast, iterated relentlessly, and helped scale the team.
View case studyHi, I’m Joel.
I build products at the intersection of design, engineering, and product.
Past Roles
- 01Codegen (acquired by ClickUp)
- 02The San Francisco Standard (Founding Designer)
- 03Palantir
- 04Coursera
- 05Nextdoor
Past Clients
- 01Pasture Biosciences
- 02Persona
- 03UCSF
- 04Brex
- 05Grail
Featured Work
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Case Study 02
The San Francisco Standard
Founding designer. Shaped the product, brand, and early experience for a new kind of local news organization.
View case study
About
I’m a product designer and frontend-minded builder with a track record of taking products from zero to one. My work lives where design, engineering, and product meet: I can set direction, hold a high craft bar, and ship the front end myself. I think in systems — the components, conventions, and workflows that let a team move quickly without losing quality. I’ve led design and frontend teams, and what I care about most is clarity: cutting through complexity to ship things that feel inevitable and that people genuinely love to use.
Currently exploring leadership opportunities.